Specially developed for men’s hair, this semi-permanent hair dye covers grey hair in just 5 minutes: easy and mess-free, our innovative ONE-TWIST technology works in just 5 minutes for a natural looking result that perfectly blends with your original hair colour. So natural, that no one will know you coloured your hair. Delivered in new patent pending precise applicator, its ammonia-free blends greys, fades naturally in 6 weeks, and offers scalp comfort. 96% of men* agree that their hair feels softer and looks healthier after use!
*Consumer use test with 399 men.
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